With a 360 degree virtual tour of your business, Google Street View allows your potential customers to virtually walk through your business, viewing your space and products, right from your Google business listing, social media pages and even from own your website.

What’s for dinner? What do you want to do tonight? Is that place still open? Where is that place? Questions like these are asked on a daily, even hourly basis and chances are someone is going straight to Google for the answer.

If you own a business, you know that marketing can be a necessary evil. On top of having to do your work you have to worry about how you will stand out from other businesses. Do you need a website? How are you using social media? Should you advertise in the newspaper, on TV or on the radio? But does it have to be difficult?

Lucia Conti is a PR & Marketing professional based in Erie, PA where she works with ErieMultimedia.

As most non-profits go, budgets are tight, resources and staffing are already overloaded and your main focus is on providing the necessary services that fulfills your mission.

Out with the old; in with the new! December – when the year is winding down – is a great time for people to reflect on their year and think about what worked and what didn’t work, both personally and professionally. While ErieMultimedia will leave you to make an assessment of your personal goals on your own, when it comes to professional goals, there is no better way to expand your horizons in the new year than by taking your marketing to the next level!

ErieMultimedia, a Pennsylvania-based advertising agency, was among three winners of the Matterport signature True3D™ 3D Dollhouse competition; the two others were from Germany and Canada. The ErieMultimedia scan was a custom built home in Erie, Pennsylvania. The 3D dollhouse allows the viewer to enjoy the layout and flow of the structure in a more dynamic way than video or 2D images.

You know you need some help with marketing, but you’re not sure exactly what you need help with or what the process is.

From broad to pod, casting has always been about getting information out into the world. Starting by radio and then television, now digital content is available for the same purposes: to entertain, to inform, and to persuade.

The internet has gone through a lot of changes in the past twenty years. Starting with primitive messaging functions and websites, the content was then shared in forums and blogs, eventually leading to all the major social media platforms known today.

Ten years ago, who would have thought that the words “content” and “creator” would be joined together to become a job title? The word “content,” itself, may have been more likely to be associated with what was in your granola bar than its literary definition of telling us what’s enclosed in a book.